Googled By Google Search Engine Optimization
SEO is ours and your online marketing strategy that is used to increase brand awareness, build targeted traffic, and promote your business’s performance in the search engine results of Google, Yahoo, Bing, and other search engines, all of which are sought after by many businesses interested in promoting their product or service offerings.
While the benefits of good SEO are clear, the cost of creating and implementing an SEO strategy can vary significantly depending on the goals of the company and the type of strategy being put into action. No matter what your budget, the costs associated with promoting SEO should be viewed as an investment for your business and with any investment, you should be concerned with building the best possible ROI, (Return On Investment)
Prior to signing on any dotted line, carefully contemplate and document what you look to accomplish with your SEO strategy. Focus on being realistic with your goals, which will help you determine an appropriate budget to spend on your SEO investment.
For example, if your goal is to increase sales by 15 percent, estimate how much you are willing to pay for that result and how that will affect your budgeting and marketing options in the future. Generally, the more lofty the goal, the more expensive it can be to accomplish.